With today’s technology, the way we consume entertainment is always changing and exciting. Thanks to a new app, we see the exciting in the way the app will break language barriers for those to enjoy the next Disney film.
Thanks to a collaboration between the Walt Disney Studios and the smartphone app developers who created myLINGO, audiences will be able to “McFarland, USA” in Spanish in real-time as the movie is playing.
Those wishing to watch the movie with the Spanish dubbing can download the free app, download the audio file via WiFi, and then bring your phone to the theater along with your headphones.
Here’s how it all works according to the press release:
The myLINGO app uses the microphone on a moviegoer’s smartphone or other device to “listen” to the audio, once the movie has begun. The app, through a proprietary algorithm, then matches the unique audio signature to its precise place in the movie, and plays back the alternate language audio through headphones in perfect sync with the film. The audio file will only play if it hears the movie, and once the movie is over, the file self-deletes from the app.
“myLINGO provides a rich and customized cinematic experience, where bilingual families and friends can share the same emotion, laughter and excitement together in a whole new way,” said Paul Holliman, Vice President, Strategic Planning at Walt Disney Studios.
The Spanish audio track for “McFarland, USA” will be offered for free via a promotional code throughout opening weekend February 20 – 22. It’ll be $1.99 in-app purchase afterwards.
Download the app via the Apple App Store or the Google Play Store.